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ELLEN REID'S BOOK
SHEPHERDING

269 S. Beverly Dr.
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Beverly Hills
CA 90212

Toll free:
866-406-4352

310-862-2573

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bookshep@mac.com

Book Shepherding

"Ellen Reid is not only an expert at positioning and collaborating with authors on their books, she also guides them through the maze of details in starting their own independent press. She makes me proud."

Dan Poynter, Author of The Self Publishing Manual and 100+ other books, parapublishing.com

Ellen Reid will work with you on everything you need to take your book from manuscript to print, position yourself for success, and start your own independent press!

Ellen Reid's Premier Full-Service Book Shepherding Consulting

Since 1995 ELLEN REID'S BOOK SHEPHERDING(SM) c onsulting has helped scores of authors avoid the pitfalls of self-publishing. She works with a coterie of award-winning designers, copywriters, webmasters, photographers, et al., that will take your book from manuscript to print. Ellen also can advise you on the creation of support materials and services to launch the title and author, on who to use for distribution and fulfillment, and what it means to start your own independent press.

Full-Service at Your Service

After reading your manuscript and engaging an in-depth consultation with you, Ellen will put together a creative team that will position your book at its proper level in the appropriate marketplace(s). That positioning will determine its cover design, subtitle, back cover copy, interior formatting, front matter content all executed by a team of Smarketing specialists. She will recommend the most economical source for printing and binding. Smarketing will work with webmasters to design a professional website and will work with graphic designers to create a professional Press Kit (including author's bio and a synopsis, among other materials).

Marketing Smarts

Ellen's bookmarketing background will prove especially valuable when it comes to advising you on distribution and the myriad of other post-production matters. All of the above is accomplished with your input and agreement, on an as-needed basis. And you deal with Ellen, one-on-one, throughout the entire process.

You're invited to click around our site to review in more detail what we can do for you, and what that has meant to other authors like yourself. In the end, a complimentary 30-minute interview with Ellen will not only answer any questions not covered here but will add to your confidence. Ms. Reid's Smarketing agency will do everything it takes to help you realize your ambitions.

Why Self-Publish?

Your Book Shepherd – Helping The Self-Publisher

We collaborate with you to take your book from concept to launch; from manuscript to print.

Positioning    Branding    Consulting    Copywriting    Book Design and more

Ellen Reid's Book Shepherding was founded by Ellen Reid to assist self-publishers and others in realizing their dreams. She has an uncanny ability to support people into success; even expanding beyond their vision of what is possible.

Read Ellen's Do You Need a Book Shepherd? - PDF

Read Ellen's Do You Need a Book Shepherd? - MS Word


"I met Ellen Reid at a Dan Poynter seminar in April 2001. I was a small-church pastor with a nice, little, self-published Christmas stories book that nobody except family and friends knew about. Now, six months later, I'm a full-time writer/publisher/speaker with three great-looking books that everybody's hearing and talking about. I've been written up by Writer's Digest in their magazine, Publishing Success, in the 'Advice from the Pro's' section. Much of my transformation and success came about because of Ellen, who helped me revision myself and then stretch to make things happen. Ellen has been not only my projects director, marketing manager, and utility infielder; she's also been the coach, cheerleader, occasional pinch-hitter, and so many other things."

Rev. Dr. Steve Burt, BurtCreations.com, author of the best-selling A Christmas Dozen: Christmas Stories to Warm the Heart, Unk's Fiddle: Stories to Touch the Heart, and Odd Lot: Stories to Chill the Heart


Dear Ellen,

"I just received notice from Biblio that they sold $2,600 worth of my book through the bookstores in the very first month that they had my book. This was indeed a pleasant surprise, especially since this is my first book, and these bookstore sales, were all to 'strangers.'

"My coaching practice has also taken off, and I am getting speaking engagements across the country. I am also initiating my first round of 'small groups', and I am receiving a $2500.00 per person fee for this. I have to admit that during my more impatient moments in the past 15 to 18 months that I had my doubts that this would all come together as it has. When I look back over the last two years, I realize exactly how much ground we have covered."

Read More...


"Ellen Reid is a creative genius!! She masterfully assembles your project team and tailors it to fulfill the needs of your individual project and budget. Then Ellen creatively steers you and your team on a course which avoids the many pitfalls of the self-publishing process.

"I highly recommend Ellen Reid's services to anyone who wants to create a first-class product and at the same time work with someone who is intuitive, trustworthy and caring."

Dr. Mawiyah Clayborne, author of How to Remember Your Bliss


“Ellen did a wonderful job of guiding me through the parts of the publishing process that were new to me. She also connected me with some of the best people in the field to handle my Web marketing, special sales, radio bookings, and the like. Last but not least, she kept me company on my evolution from author to publisher, a journey that's very tough to do alone.”

Margot Silk Forrest, author of A Short Course in Kindness, published by L.M. Press. www.margotsilkforrest.com


"Anyone self-publishing a book needs a book shepherd. Ellen Reid is the best. Even after you have taken the self-publishing seminars and read the self-publishing how-to books, hire a book shepherd to help you avoid the potholes and smooth the highway. Everyone needs professional help. Get it early! Most self-published books look and read like self-published books. Ellen Reid will make your book look professional so that distributors, wholesalers and book stores will want to carry it."

Fred Miller is the author of HOW to CALM DOWN, a self-published book that went through three printings. It is now forthcoming from Warner Books (January 2003).


Ellen Reid worked with me for one solid year to take my book from manuscript to a published book. She is an outstanding book shepherd. For the person who does not have a big name or media following, no one can imagine what it takes to get a book from manuscript to the public. Even after taking an excellent publishing workshop with a foremost expert, I had no idea of what was in store for me. Ellen coached me through the entire process, which included many editings, developing a book cover, typesetting, and printing of the book. Ellen was extremely resourceful in each area of the book development.

“Ellen also worked with me in developing a Web site, developing a logo for my company, and developing letterhead, brochures, postcards, flyers, and other marketing material. It has been an extremely enjoyable process working with Ellen Reid and Smarketing in the completion of my book, the development of my new company, and the promotion of both.”

Richard E. Geno, The Socratic Coach


"Little did I know what was in store for me when I attended Dan Poynter's seminar last January and had the privilege of meeting you. I knew I needed help in marketing my book, but I could never have anticipated the exciting journey you would lead me on: a new cover, a new book interior, a website all my own and a glimpse into the world of marketing through your eyes.

"I'm so grateful for your expertise, the highly competent people you have chosen as your colleagues, and your vision for each special client you have.

"A million thanks for all that has happened and for what is yet to come."

Louise Gaylord, author of Anacacho.

Read More . . .

Please read a few of our Testimonials

“Our stock in trade is helping you make it big.”





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